Our Founder Story

Our founder story is not one of an overnight success, or of big-name investors or any of that glitz and glam. It’s a story of pure grit and determination to change the way people think about eco-fashion and have more play in everyday life. 

Tizz & Tonic was founded by my sister and me. We are a Canadian-sister duo who ended up in Germany starting a business together. We were raised in a glass studio in a little artsy town by culture-curious, world-traveling parents. They taught us that the sky's the limit, but the sky is beautiful and should be kept as so. They taught us to appreciate the beauty that surrounds us in cityscapes, in nature, in cultures and in colour and that we should aim to move about the world as consciously as possible.
We wove these ethos into our career when we launched Tizz & Tonic here in Bremen, Germany. Our focus: ethically made, sustainable intimates with a twist. 

We came onto the scene to shake up the eco-fashion-sphere and prove that we could all benefit from more pops of colour, more exciting prints, more play. Because frankly, we were disappointed with the sustainable clothing options that were available. It was typically all neutrals, predictable and boring. 

No one cares about boring.

So we created Tizz & Tonic to get you more excited about greener fashion and be inspired to invest in better clothing. We’re here to vitalize the industry, even just a little bit. Because the fashion industry needs a big makeover - and for us, it starts with underwear. And through our underwear, we’re dedicated to focusing on self-expression, self-appreciation and finding comfort in yourself. We design elevated intimates for every day and zoom right past the hyper-sexualised commonalities one often sees in mainstream underwear marketing. Because that's old school stuff. 

All of Tizz & Tonic pieces are made by us and our small team in our Bremen-based studio. Over the years, our brand has certainly blossomed and bloomed, but the two of us are still the main characters in the design and production story. The studio is a place of conscious production and creative experimentation. 

By combining bold prints and colours, Tizz & Tonic intimates are specifically designed to energize you for each day ahead. Our easy-to-fit stretchy undies harmonize with your ever-changing body so you can fall in love with yourself day in and day out. All the while not putting extra strain on our beautiful planet. 

Uncomplicated style, uncompromised ethics - that’s what we’re about.